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Sarah Chubb named president of CondéNet Goli Sheikholeslami promoted to senior vice president and general manager New York (May 2, 2000) -- Sarah Chubb has been promoted to president of CondéNet (www.condenet.com), the leading creator and developer of upscale brands online. The announcement was made today by Steve Newhouse, chairman of Advance.net, and Steven T. Florio, president and CEO of Condé Nast. Ms. Chubb, who had been director of CondéNet since 1996, will be in charge of its entire Web operation, which includes five flagship sites: Epicurious (food), PHYS (fitness) Concierge (travel), Swoon (relationships), and Vogue.com (fashion), in addition to the recently announced Style.com, a fashion service that will launch later this year. "Sarah Chubb has developed CondéNet's online brands as leaders in their categories, while maintaining the high standard of quality that is the hallmark of Condé Nast," said Mr. Newhouse. Under Ms. Chubb's direction, CondéNet's traffic increased to nearly 400 million unique page views in 1999. She oversaw the deal that led to the development of the first television program to be spawned by a Web site, "Epicurious," now in its second season with the Discovery Channel. Last year, advertising sales for CondéNet jumped by 70% with such diverse clients as Audi, Delta, Kraft Foods, Neiman Marcus and Proctor & Gamble, among others. "With her experience in media, Ms. Chubb has been successfully able to leverage the fundamentals of the magazine business with the Internet," said Mr. Florio. Ms. Chubb has been involved in new and traditional media for more than 15 years. Prior to joining CondéNet, Ms. Chubb was associate publisher of Condé Nast's Allure and was the magazine's advertising director from 1993 to 1995. Before that, she was advertising manager of Vogue from 1991 to 1993. A member of the team that launched New York Woman, Ms. Chubb held the position of group advertising director. She was also involved in the launch of the U.S. edition of Elle, where she served as an account executive from 1984 to 1986. In addition to Ms. Chubb's appointment, Goli Sheikholeslami is promoted to senior vice president and general manager. Ms. Sheikholeslami previously had the role of general manager. She will report directly to Ms. Chubb. "Goli Sheikholeslami is a talented executive whose exceptional combination of strategic and operational skills have contributed to every aspect of our growth and success to date," said Ms. Chubb. "Her ongoing role in the development and implementation of our strategy will expand and grow as our business does - into new markets and new ways of speaking to our consumers." Bios Sarah Chubb, president, CondéNet Sarah Chubb is the president of CondéNet, the leading creator and developer of upscale lifestyle brands online. CondéNet, along with Advance Internet, is a business of Advance.net., the online division of Advance Publications, Inc. As president, Ms. Chubb oversees the operation of the company's Internet brands. She was promoted to president in April 2000. Previously, since 1996, Ms. Chubb was director of CondéNet. She led its expansion to the current roster of three destination sites, including Epicurious, Concierge and STYLE.com. Under Ms. Chubb's direction, CondéNet sites have built substantial audiences and gained strong advertiser support. In addition, Ms. Chubb has successfully steered CondéNet's sites through numerous technological innovations and other enhancements, including the introduction of e-commerce features on Epicurious, Concierge and STYLE.com, as well as the implementation of other new technologies to maintain the sites' position on the Internet vanguard. She was also responsible for the development of "Epicurious" the first television program to be spawned from the Web. "Epicurious" is now in its third season on the Discovery Channel. Ms. Chubb is also an industry advocate and pioneer. Under her leadership, CondéNet became a founding member of the Online Publishers Association (OPA) in June 2001. In addition to serving as CondéNet's representative to OPA, Ms. Chubb was elected and serves as the organization's first secretary. Ms. Chubb has been involved in new and traditional media for more than 16 years. Prior to taking the helm at CondéNet, Ms. Chubb was associate publisher of Condé Nast's Allure and was the magazine's advertising director from 1993 to 1995. Before that, she was advertising manager of Vogue from 1991 to 1993. A member of the team that launched New York Woman, Ms. Chubb held the position of group advertising director. She was also involved in the launch of the U.S. edition of Elle, where she served as an account executive from 1984 to 1986. Ms. Chubb holds a B.A. degree in English and American Literature and Language from Harvard University. She lives in Manhattan with her husband and two children.Goli Sheikholeslami, senior vice president and general manager, CondéNet Goli Sheikholeslami is the senior vice president and general manager of CondéNet, the leading creator and developer of upscale lifestyle brands online. As senior vice president and general manager, Ms. Sheikholeslami is responsible for the day-to-day operation of CondéNet, as well as all strategic and developmental initiatives. She has been with the company since 1997 and during this period has worked closely with Sarah Chubb, president of CondéNet, to expand the business from a revenue, traffic and organizational perspective. Ms. Sheikholeslami has been instrumental in all of the company's key strategic initiatives, including: striking e-commerce relationships with premier partners (Williams Sonoma and Dean & Deluca) for Epicurious; formalizing a business relationship with Microsoft Expedia for Concierge.com; negotiating a strategic relationship with Procter & Gamble for Phys; and launching Vogue.com. Ms. Sheikholeslami has been involved in the Internet since 1994 starting as manager, Planning & Finance for Time Warner's Digital Marketing Group in New York where she was involved in strategic planning and business development. Earlier in her career, she worked for the Courtroom Television Network and was an associate producer with Hillmann & Carr, a Washington DC-based documentary film production company. Ms. Sheikholeslami holds an MBA from the Darden School at the University of Virginia and is a graduate of Georgetown University's School of Foreign Service with a BS in International Economics. Advance.net and Condé Nast Publications are subsidiaries of Advance Publications, Inc. Advance.net oversees Internet strategy for CondéNet and Advance Internet. About CondéNet CondéNet is the leading creator and developer of upscale lifestyle brands online, providing enjoyable, useful services that tie into and build upon the heritage of the world's most prestigious magazines. Today, CondéNet owns the deepest online brands in the vertical categories of food (Epicurious), travel (Concierge), relationships (Swoon), fitness (PHYS), and fashion (Vogue.com). Based in New York, CondéNet is owned by Advance Publications, Inc., a privately held media company. About Advance.net Advance.net, which oversees the Internet vision and strategy for Advance Publications, Inc, includes CondéNet and Advance Internet. Advance.net's companies build premier independent brands on the Internet, with long-term real value that extend Advance Publications, Inc.'s consumer franchises into the online medium. Over the past five years CondéNet, working with the magazines of Condé Nast, has created five national brands, including Epicurious, Swoon and Vogue.com. During this same period, Advance Internet, working with the newspapers of Advance Internet, has developed 10 local brands, including New Jersey Online, Alabama Live and Oregon Live. Advance.net is owned by Advance Publications, Inc., a privately held media company. |
